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Social Media Marketing

Mention

Audited by: Marcus ThorneLast Updated: May 30, 2026

A real-time brand listening, media monitoring, and social media reputation tracker.

Bottom Line:
The go-to tool for PR managers needing real-time alerts on web, news, forums, and social media brand references.

Editor Review Breakdown

Features
4.6 / 5.0
Usability
4.5 / 5.0
Pricing Value
4.2 / 5.0
Support
4.4 / 5.0

Product Overview

Mention is a leading web listening and media monitoring service, valued for its focus on speed. By indexing blogs, news portals, social feeds, and forums constantly, it ensures brand managers can triage negative reviews or capitalize on digital PR opportunities before they slide off the news cycle.

Key Features

  • Multi-channel real-time web & social monitoring
  • AI-driven sentiment analysis filters
  • Boolean search query builder
  • Automated email PDF report delivery
  • Crisis spikes alert notifications

Pros

  • Extremely fast alert delivery, often reporting web mentions within minutes of publication.
  • Robust Boolean search query support that eliminates irrelevant brand noise.
  • Integrated social publishing calendar that allows quick engagement with mentions.

Cons

  • Historical query data is limited on the lower pricing tiers.
  • Sentiment analysis algorithms can occasionally misclassify sarcastic copy.
  • The mention count limits can easily cap out during viral brand moments.
Overall Editor Score
4.5/ 5.0

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Pricing & Plans

Solo

$49/ mo

  • Track 2 basic alerts
  • 5,000 Mentions limit
  • 1 User seat
  • Standard analytics

Pro

$149/ mo

  • Track 5 custom alerts
  • 20,000 Mentions limit
  • Up to 3 users
  • Historical analytics dashboard

Company

Custom/ yr

  • Unlimited alert configurations
  • Custom data volumes
  • White-label client reporting
  • Dedicated account managers support

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FAQ

How fast does Mention detect web references?

Web references on news sites and blogs are caught within minutes, while social media networks are tracked in near real-time.

What is Boolean search in Mention?

It allows you to specify search filters using AND, OR, and NOT arguments to isolate your brand name from common words.

Does Mention track forum websites?

Yes, it crawls major forums like Reddit, Quora, and localized community discussion platforms.

Can I reply to social media comments from Mention?

Yes, it allows you to connect Facebook, Instagram, and Twitter profiles to reply directly within the alert feed.

Is there a free trial for Mention?

Yes, Mention provides a fully functional 14-day free trial with no credit card required.

Can I track competitor mentions?

Yes, you can configure alert structures to track competitor brand names and analyze their media volume.

How does Mention handle multi-language feeds?

It supports tracking in over 40 languages and lets you filter alerts by specific geographical regions.

Is there a mobile application?

Yes, Mention offers native iOS and Android apps to monitor your reputation on the go.